The short answer. America.gov is the federal government's new AI-powered front door. GSA and the White House National Design Studio launched it on September 29, 2026. An executive order signed the same day requires every agency to find its online services with more than 100,000 users a year, connect them to America.gov, add Login.gov sign-in and share usage data with GSA and OMB. OMB owes agencies an implementation memo by December 28, 2026. For a contracting shop, the work starts with the contracts that run those services today.
Most coverage of the launch is about the chatbot and the President's new name for AI. The order itself is about something more practical. It gives every large agency a list of tasks, and most of those tasks run through contracts that already exist. Here is what the site is, what the order requires, and the contract checks to start on now.
According to GSA's launch announcement, America.gov combines information from more than 29,000 government websites with AI search. A visitor asks a question, such as how to renew a passport or qualify for Medicare, and gets an answer drawn from official federal sources. No account is needed to ask.
The National Design Studio designed and built the site. GSA's Technology Transformation Services runs it. At launch, U.S. Chief Design Officer Joe Gebbia said the site runs on Google's Gemini and xAI's Grok, FedScoop reported. The site's privacy notice says AI providers do not keep prompts or responses, and that answers may be cached for two hours using hashed prompts.
For now the site points people to the right service. The plan for 2027 is bigger: people would submit documents and track progress without leaving America.gov. That second phase is where agency systems have to connect for real.
The executive order assigns work to three parties.
A covered service is one that people can access or apply for online and that serves more than 100,000 users in a 12-month period. IRS tax filing is excluded, and so are Department of War and intelligence community services. OMB can change that list by memo.
The order also sets limits. Agencies keep custody and control of their own records and systems. Phone, mail, in-person and agency websites stay available, so America.gov is an added option and not the only one. Disclosure of personal records stays within the Privacy Act of 1974. And any super intelligence, the administration's new name for AI, used with America.gov must be accurate, reliable and transparent. Our super intelligence explainer covers what that term does and does not change.
The order gives agencies no fixed date to finish integration. The OMB memo is the place to watch for one.
A program office will identify the covered services. The contracting office will then get the harder question: can the contractor who runs this service do the integration under the contract we have? Six checks answer it.
Match every covered service to the contract, task order or interagency agreement that operates it. Some services run on several. The contracting officer's representative usually knows. Make the list before the OMB memo lands.
Integration with America.gov and Login.gov may fit inside an existing operations and modernization scope. It may not. A modification that adds work outside the scope of the contract is new work, and new work needs competition or a written justification. Pressure to move fast is not an exception. Check the statement of work, the task order and any change history before the program office commits to a timeline.
The order requires the agency to give usage and performance data to GSA and OMB. If a contractor runs the service, that data often sits in the contractor's tools. Confirm that the contract requires the contractor to collect and deliver it, in a format someone can use, and that the government has the right to share it. If the contract is silent, that gap is a modification.
A new data flow from an agency system to America.gov can touch records covered by the Privacy Act. The agency privacy office may need to review its system of records notices and privacy impact assessments before anything goes live. Contractor-operated systems that hold personal records already carry Privacy Act obligations in the contract. Confirm they cover the new flow.
Agencies use Login.gov through an agreement with GSA. If a service does not use Login.gov today, the agency will pay for that agreement and for the labor to connect it. Neither one should surprise the budget office.
The OMB memo may set technical standards, timelines and reporting formats. A large new integration contract awarded before the memo may need rework after it. Market research, requirements drafts and a rough cost estimate do not have that risk, so start those now.
The buyers are agencies with high-volume online services, and the order puts a list of them in motion. Incumbents that already run those services are best placed, because in-scope integration work can go on their existing contracts. Everyone else should add "America.gov" and "Login.gov" to saved SAM.gov searches, and watch for sources sought notices after the OMB memo.
We will update this post when OMB publishes its memo.
America.gov is a federal website that GSA and the White House National Design Studio launched on September 29, 2026. It uses AI search and a chatbot to answer questions about federal services, drawing on more than 29,000 government websites. Today it points people to the right service. Plans call for users to submit documents and track progress on the site starting in 2027.
The order, Streamlining Access to Government Services Through America.gov, requires each agency to identify its covered services, integrate them with America.gov securely, complete Login.gov integration, and give usage and performance data to GSA and OMB. OMB must issue an implementation memo within 90 days.
A federal service that people can access or apply for online and that serves more than 100,000 users in a 12-month period. IRS tax filing and Department of War and intelligence community services are excluded. OMB can change the list by memo.
The order gives OMB 90 days from September 29, 2026, which is December 28, 2026.
No account is needed to ask the chatbot questions. The order makes Login.gov the sign-in service for transactions that need one.
U.S. Chief Design Officer Joe Gebbia said at launch that the site runs on Google's Gemini and xAI's Grok, FedScoop reported. The site's privacy notice says AI providers do not retain prompts or responses.
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